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J.K. Whittaker & Associates

website design for a CPA firm

About the Project

J.K. Whittaker & Associates is an accounting company in Saint John NB. They are one of the leading CPA firms in the area handling the financial reporting and accounting for more 100 local businesses.

PROJECT TASKS:

  • Redesign the website and give it a modern, trustworthy look to evoke the feelings of reliability and respectability in the minds of potential clients
  • Prepare the website for the upcoming search engine optimization (SEO)
  • Make sure the website looks and works flawlessly on mobile devices
  • Increase the number of appointments booked via the website
About the Project

PROJECT DESCRIPTION:

A web project is only as successful as its architecture – it has to be well-developed and thought of. That’s why we started with structuring and developing the project architecture creating the page prototypes as we went.

The concept of the website suggested clear, intuitive UI with access to all of the main sections of the website (services, information about the company, and advantages).

Since the company put a great focus on communication with their audience and informing them of the latest financial news, we also added a blog section.

One of the main goals of the website is to attract new clients so we worked on that as well – we created several conversion forms (newsletter subscription, book an appointment, get a free consult, etc.).

FUNCTIONALITY FEATURES:

  • Responsive design
  • Fixed main menu controls when scrolling the page down
  • Motion effects
  • Subscription module for future email marketing campaigns
  • Enabling external API for financial tools
  • Commentary and feedback page
  • Increased page load speed according to Google PageSpeed Insights
  • Extensive on-page SEO completed

Project team

Maksym Bezorudko

Project Manager

Natalya Kolos

Designer

Alexander Shut

Front-end Developer

ROSTISLAV KOLOS

Back-end Developer

VIKTORIYA LAZOR

QA Specialist

Business:

Accounting Services

Website type:

Corporate

Technologies used:

CMS ModX, HTML, CSS

Project duration:

1,5 Months

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